Warm cups=warm fuzzy feelings for you

I posted about Mark Joyner's new Kaizen Club, and while I think the idea is great, I'm still on the fence about the actual club.

But I'm LOVING the bonuses.

Case in point. I dug into Ken Yu's "Dark Side of Twitter" and in video one, he discusses the relationship between Twitter and the "warm coffee cup research" done at Yale.

In essence, he equates Twitter to a big warm cuppa java.

Brilliant.

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His suggestions and concepts are akin to somehing ripped from the pages of Mark's Mind Control Marketing book.

I know I'm going to be doin a few things differently from now on.